Twitter's boss, Elon Musk, unveiled a new logo featuring a white "X" on a black background, replacing the blue bird symbol. He plans to create a "super app" called "X," envisioning a new kind of social media platform. The new logo was projected onto Twitter headquarters, and the name of the company changed to X Corp. Twitter's rebranding aims to transform the online marketplace. In the same way that super apps, like WeChat which incorporates both messaging and an online marketplace, have become essential in some Asian countries.
In the past, Twitter temporarily replaced its logo with Dogecoin's Shiba Inu dog, causing a surge in the meme coin's value. Mr. Musk faced criticism when he announced daily tweet limits, leading users to flock to rival service Threads. The company also faced a lawsuit over severance pay owed to former employees since Mr. Musk took over and downsized the workforce.
• To Unveil
Reveal or show something for the first time.
• To Plan
To think about and decide what you are going to do.
The main offices of an organization.
• To Rebrand
To change the way that an organization, company, or product is seen by the public.
A sudden and great increase.
• To Flock
To move or come together in large numbers.
Money paid by an employer to an employee whose job the employer has had to bring to an end.